Not sure on who's cost more or less. But what I like about Check Corp. is they are vehicle specific. They know if the seat covers are glued to the foam. Something you may not know until you take the seat apart. They allow for listings and will let you know of some vehicles where you can't install a seat bottom heater without effecting the airbag.
I have had some bad experience with seat heaters removed the leather cover to find they had almost caught fire scorch markes all over the cushion so the customer had me remove the heaters and repair the foam